As a supermodel who has graced catwalks and magazines across the world, Lily Cole has already lived the dreams of many young girls.
But now the actress, entrepreneur and activist is aiming to make others’ wishes come true with her new online venture.
The multi-talented Cambridge graduate has launched her Impossible.com social networking site as an online “gift exchange” where people make a wish, and then others are encouraged to make it come true.
And Lily is also harnessing the power of the simple “thank you” on the site as well.
How very festive
We caught up with Lily as she helped to explain the new concept over at a launch bash at the hip Kosmonaut bar in the Northern Quarter.
She explained that the wishes made can be anything from wanting to learn a new language to something slightly more abstract like “I wish I didn’t feel alone”, with the aim to bring people together in acts of kindess.
“It’s connecting supply and demand in a non-monetary space, and recognising that goodwill in the community. So that means saying thank you too. It’s an underrated value!,” says Lily.
“If someone is nice to you for no reason, it gives you a sense of kinship and that’s actually what I’m trying to do.”
She has been working on the website for the past two years, and hopes eventually it will become a “global conversation”. But the aim is for people in the same cities and towns to come together to help each other, for example if someone wishes there was a local yoga class, someone in the same area with those skills could make it happen.
While she is known for her striking looks that made her an in-demand model from the age of 16, Lily, 25, is now keen to be seen more for her creative interests away from the catwalk.
Given all those career roles already of model, actress, entrepreneur and activist, I ask how she would describe her title. She laughs: “What about human?”
As for Lily’s wish?
“I just wish that this [impossible] keeps on happening. It’s such a beautiful, positive way to be with one another.”
The fashion icon on breaking into the boys’ club of silicon valley to launch her own social network
What piece of gadgetry most improves your life?
There are gadgets that are more functional but I really love my Swedish Hasselblad 503CW, which was originally made in the Fifties. Last year I managed to lose three cameras, which is absurd. Continue reading the full article on thetimes.co.uk. (requires subscription)
When it comes to choosing campaign faces, G-Star Raw really knows what’s up. The denim and lifestyle giant has always been ahead of the game, whether it’s showcasing emerging stars in film (Gemma Arterton), dance (ballerina Keenan Kampa), or its newest blue jean baby, Lily Cole.
Announced this week at Art Basel, the model-turned-actress will front company’s spring 2014 ads, wearing downtown classics like black denim jackets, perfect white blouses, and, yep, all sorts of denim.
You’ll have to stay tuned to see the rest of Cole’s G-Star campaign, since it launches next year. But while we wait for this–not to mention, the flame-haired beauty’s forthcoming role in the Sarah Silverman comedy Gravy– get a first look at the ad here.
Lily Cole attended Jean Pigozzi and Andre Saraiva host Cocktails to Celebrate the Artist of the Day Poster Series held at The Standard Spa, 40 Island Ave, Miami Beach FL.
2013 > 12.05.13 – Jean Pigozzi and Andre Saraiva host Cocktails to Celebrate the Artist of the Day Poster Series
Lily Cole attended the INTERVIEW & OHWOW Gallery Dinner & Party held at Rooftop of the Boulan, South Beach, FL.
2013 > 12.04.13 – INTERVIEW & OHWOW Gallery Dinner & Party
A message from Lily Cole:
Impossible.com is a social network that seeks to try and encourage a culture of giving and receiving by allowing people to post wishes which are shown to others who might be able to fulfill them. In May we went to Cambridge to soft launch the platform, and did an installation in which we invited students to tie their wishes to a tree outside King’s college. One of the wishes left on the tree was for me to do a shoot for The Tab and these photographs are the result of a fun day spent fulfilling it!
2013 > Session 02
Hey guys! My name’s Jennifer and I’ve just taken over this site for Claudia! I love Lily and absolutely adore her in The Imaginarium of Doctor Parnassus (it’s one of my favorite movies). I’m looking forward to working on the site and keeping you updated on Lily’s career. I’m currently in my last two weeks of a college semester, so I probably won’t get around to much right now, but I plan on looking around and getting anything updated that needs it, and checking the gallery and adding anything that might have been missed!
Thanks to Claudia for letting me take over, and I’ll be updating really soon!